Beauty is commonly defined as a subjective quality of objects which makes these objects enjoyable to see. These objects could be nature, landscapes, works of art and humans. Beauty, along with aesthetic taste and psychology, is the basis of aesthetics, one of today’s major branches of science. According to the Oxford dictionary, beauty is “the subjective opinion or appraisal of beauty.”
The word beauty has various other meanings in different contexts. In educational psychology it is used to refer to the quality of learning experience. According to the philosophers of education, beauty is a quality that inspires and motivates people to learn. According to the philosopher John Locke, the beauty is that part of an object which appeals to the aesthetic senses. In the twentieth century, however, beauty is usually associated with idealism, with the view that beauty is inherently good and desirable.
Beauty is defined by the philosophers of science as that aspect of things, which makes them satisfying to the sense of sight, hearing, touch and smell. Beauty then is a primary way of understanding and evaluating the quality of things. It defines beauty according to the standards of touch, sight, hearing, smell and feel. Beauty has been the central preoccupation of humanity from the earliest days of culture, when the object of beauty was that which was pleasurable for the eyes.
The twentieth century brought a new definition of beauty. It began to be seen not as an aesthetic appreciation, but as an objective standard. Modernists philosophers and psychologists saw beauty as an actual, unchangeable quality of a body or of a structure. This change in the definition of beauty caused the beauty standards to vary wildly across societies and regions. The beauty standards of one society were often regarded as prevailing in another country.
Modernists philosophers and psychologists have provided the scientific grounds for the evaluation and rating of beauty. Modern beauty is a complex and ever changing quality, which can vary according to culture, time and society. The beauty standards that have been derived from personal observation and experience, and are still a part of our own culture, are subject to changes both in degree and in value. While the beauty products market has grown to cater to a variety of needs, the market also continually changes, responding to the needs of contemporary consumers.
Beauty products such as make-up, cosmetics, shampoo and beauty products have changed dramatically over the years. There have been a number of popular beauty products which have gained recognition, including nail varnish, body lotions and creams, which have all contributed to the beauty revolution. The beauty products market continues to respond to changing consumer demands and to the constantly changing beauty standards.